This year, at the Salone del Mobile, Diesel Living was launched.
The Italian fashion brand joined forces with three other Italian brands: Scavolini to create a range of kitchens, Foscarini for Lighting and Moroso for Furniture.
At the fair the various designs were both combined and displayed separately to show living spaces and objects with a signiture industrial Diesel style.
The main stand for Diesel also showed a range of china ware produced in colaboration with Seletti, which will be officially launched this Autumn.
Diesel kitchen, launched this year as part of Diesel Living, was one of the stands I most loved at the fair.
The Italian fashion brand managed to give all the designs, from the kitchen ventilation system, to the kitchen cart, to the lighting system, a distinctive look. The trademark industrial feel merged with a tasteful use of colour and materials, resulting in a elegant kitchen space with an edge.
My favourite touch. The jeans button on the yellow cart.